[Artifact images shot by Ray Stanyard. Archival photographs courtesy Florida State Archives.]

Visions of Paradise—Florida in the Popular Imagination

For well over a century, outsiders have come to Florida to absorb the restorative climate, marvel at exotic plants and animals, visit popular and unusual attractions, and enjoy abundant sunshine and recreational opportunities. Florida's unique offerings have earned the state a part in the American dream—a dream in which millions of Americans have aspired to earn a living, vacation or retire in Florida. Likewise, immigrants have looked to Florida to achieve dreams of freedom or economic opportunity.

Even today, there are many popular visions of Florida—a tropical paradise, a place for year-round vacations, a nature-lovers retreat, an upscale playground that is agriculturally and botanically rich, populated and diverse, and a source of many unique art forms. These elements have been reflected throughout the years in souvenirs and advertisements, literature and art. Images of the sun, beaches, palm trees, exotic animals, and orange groves have been featured on everything from travel brochures and postcards to movies, magazine covers and television programs. With the promise of "fun in the sun," developers and entrepreneurs have lured millions of visitors to Florida by promoting these "Visions of Paradise."

On November 20, 2003, the Museum of Florida History exhibit, Visions of Paradise - Florida in the Popular Imagination opens to examine Florida's place in popular culture, with over 200 artifacts from the Museum of Florida History collection. With photographs and artifacts of the past, Visions of Paradise, on display through May 23, 2004, demonstrates how imagery has been used to capture the essence of Florida.

To Learn More:

Visit the
Museum of Florida History in the
R.A. Gray Building at
500 South Bronough Street
Tallahassee, Florida.

For more information call 850.245.6400
or visit www.flheritage.com